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Update #63: May 18th 2004

- Program Coordinator Position open @ Breakthrough NYC
- Message from Sameer Deshpande
- Youth writing contest: ICTs for rural youth livelihoods
- New Publication: Open Source in Africa: Towards Informed Decision-making
- Course: Media and Child Partcipation
- Call for short articles - Encyclopedia of Developing Regional Communities with Information and Communication Technology
- New HCMN Members

Program Coordinator - New York, USA
Application Deadline May 21st, 2004
Send resume and cover letter to

The Organization:

Breakthrough is an international non-profit organization that uses popular culture to
promote values of dignity, equality and justice. We have affiliate offices in New York
and New Delhi.

Working across five program areas (women1s rights, religion & peace, racial & ethnic
justice, caste discrimination, sexual & reproductive rights), Breakthrough encourages
individuals and communities to get involved in building a culture of human rights
through four avenues:
ú Mass media to create radio, music, art, television for social change
ú An interactive website
ú Forums and workshops
ú Multi-media educational materials

The Position:
Breakthrough is seeking a Program Coordinator located in New York to assist with
education and outreach activities across program areas.
The Program Coordinator will work under the supervision and management of the
Executive Director and in close consultation with the New York and Delhi teams of
Breakthrough. In addition, s/he will:
- Manage Breakthrough1s public education activities across all program areas, comprised of
- Planning and implementing public education events through print, video and audio media in collaboration with artists and media professionals
- Conducting and compiling research to develop educational materials for use in our education and outreach activities and website.
- Facilitating workshops and training with educators, students, NGOs, and other civil society groups to engage them in promoting human rights.
- Assist in a range of organizational support tasks including bookkeeping, fundraising, volunteer management, and other administrative tasks
- Develop and maintain relationships with educators, professional groups, NGOs and other individuals and organizations
- Learn about issues of concern to Breakthrough to ensure that education activities reflect the human rights values we aim to communicate


ú Three to five years experience in training and education, and/or media/advertising
ú Excellent research and writing skills
ú Commitment to and/or experience in promoting human rights and social justice
ú Willingness to learn about issues of particular concern to Breakthrough
ú Excellent computer skills including web site administration
ú Excellent communication skills and the ability to present concepts and creative briefs
to students, educators and a wide range of constituencies
ú Flexibility and willingness to contribute to all areas of operation in a small organization
ú Responsible self-starter who is able to work autonomously and meet deadlines
ú Prefer Masters degree in relevant field
ú The following technical/creative skills are a plus: video editing (Final Cut preferred), graphic design, web design

Salary and Benefits:
Salary and benefits will be commensurate with experience based on standard non-profit
salary ranges.

Breakthrough is an equal opportunity employer and does not discriminate on the basis of
age, caste, class, disability, marital status, religion or sexual orientation.

To apply send a resume and a cover letter clearly stating your reasons for applying for
this position to by May 21st, 2004. NO PHONECALLS

For more information, visit

Message from Sameer Deshpande
Two of my colleagues and I are planning to conduct a survey on previous
social marketing attempts by organizations (government, NGOs, etc.) in

In order to avoid reinventing, we were wondering whether anybody on the
listserv is aware of any such surveys in any country. This would help us
craft questions and learn from their experiences."

Sameer Deshpande
Assistant Professor of Marketing
Faculty of Management, University of Lethbridge
Office: D548, 4401 University Drive,
Lethbridge, AB, Canada T1K3M4
Phone: ; Fax:

Youth writing contest: ICTs for rural youth livelihoods
CTA, the Technical Centre for Agricultural and Rural Cooperation ACP-EU, invites
young people to share your vision of an ICT-enabled future in the rural areas of ACP
countries in a writing contest.
Will Information and Communication Technologies (ICTs) change life in the rural areas
of countries in Africa, the Caribbean and the Pacific (ACP)? Will they make village life
more attractive for young people? Or are they just not appropriate, too expensive, or not
available at all?

If you have something to say on these topics, and you:
- are a national of an ACP country,
- are between 18 and 30 years old,
- are a member of an organization active in rural youth development issues,
- have ideas on how ICTs can help to improve youth livelihoods in the rural areas
of your country,

then participate in CTA's writing contest. Tell us what you would like to achieve to make
life better in the villages of your country, especially for young people, and how ICTs
could help you to reach your goal.
Contact CTA or visit the website for full details of the contest:

Open Source in Africa: Towards Informed Decision-making
By Martin Bruggink
From the introduction:
"The subject of open source software generates lively debate in ICT circles, not only
in relation to proprietary software, but also with respect to its potential application in
the South. Setting aside the often-raised ideological issues, the real question for decision-
makers is whether open source is appropriate for their organisation. This Brief
summarises research carried out in Tanzania, Uganda and Burkina Faso and other
countries, asking where, how, and why open source software is being used in Africa.
Researcher Martin Bruggink highlights the opportunities as well as the risks facing IT
managers in African institutions who are thinking of making the switch to open source."
This publication is free of charge.
Topics discussed:
- Advantages and risks for organisations;
- Obstacles to open source adoption;
- A changing policy environment;
- Total cost of ownership; and
- International support.
The complete report Open Source Software: Take it or leave it? is available on the IICD
website and also in print. The printed report includes a free CD demonstrating several
Open Source applications, which may be viewed without installing anything on your
Copies may be obtained by contacting or by writing to the
address below.
Questions on the content can be referred to

Publisher: International Institute for Communication and Development (IICD)
Date of publication: August 2003
Number of pages: 4
Annemiek van Schie
International Institute for Communication and Development (IICD)
Raamweg 5, PO Box 11586
2502 AN The Haague
Tel: +31 (0)70-1
Fax: +31 (0)70-2

Media and Child Partcipation
Aug 2*13 2004
Location: Lesotho
Event Details: This course aims to equip participants with the ability to understand, analyze
and report professionally on issues relating to child's rights and children's issues as well as
with the skills of communicating with children as media consumers. The main focus is to
equip the participants with appropriate journalistic skills for the writing of effective feature
stories covering children's themes such as child labour, child prostitution, child survival
and development, children and nutrition, safe motherhood, education for the girl child,
water and sanitation, child soldiers, plight of children in Southern African Development
Community and AIDS orphans. The NSJ Trust reserves the right to cancel workshops,
change dates and venues as it considers appropriate.

Registration Details:
NSJ scholarship is available and covers the following:
55% transport costs (to course venue); accommodation; meals; tuition; and field trips.
Contact Information:
The Training Manager
NSJ Trust
Ransford Antwi
C.P. 4537, Maputo, Mozambique
Fax: 258 1 490880
Tel: 258 1 493400

NSJ Website:

Source: Communication Initiative

Call for short articles - Encyclopedia of Developing Regional Communities
with Information and Communication Technology
Seeking case studies of development using ICT; information on hard and soft technologies for
community development practitioners; research articles; etc. Suggested topics and guidelines
can be found at

Please forward your email of interest including your name, affiliation and a list of topics on
which you are interested in writing a short article to:

Source: Communication Initiative

New HCMN Members
Sterk, Inge
Ratoldusstr.7/1, Radolfzell
Baden-Wrttemberg, D-78315
Interests: Reproductive Health
Training of midwives and TBAs at MaeTaoClinic, a Burmese refugee and migrant clinic in MaeSot, Thailand
Logistic for material support and adapting to local needs; develloping health education materials in Burmese and Karen language

Jennifer Staple
Founder, President & CEO
Unite For Sight
31 Brookwood Dr.
Newtown CT
06470 United States
Phone: (203) 426-4870
Interests: Adolescent Health, General Health, Sanitation/Hygiene
Unite For Sight is a 501(c)3 global humanitarian organization dedicated to the prevention of blindness. With 1,200 volunteers and more than 60 chapters throughout the world, each chapter works with local infrastructures to improve eye health outcomes.

Mario Delgado
Universidad del Cauca
Cra 7Norte No. 13Norte
Popayan, Cauca, 28
Phone: 56-8209800 ext 2714
Interests: Nutritition, Gynecology & Obstetrics, Sanitation/Hygiene, Health education
IMCI strategy, Child Health Research

David Katusabe
Executive Director
KAD associates
P.O.BOX 32746,
Dar es salaam, Tanzania
Interests: Reproductive Health, Adolescent Health, Infectious Diseases
We develop and produce newsletters, posters and booklets on topical issues in health. Most work is commissioned by NGOs and Government departments. We have experience in working with young people and disadvantaged groups at community level.

Kathy Casutlik
Health Educator III
University of Missouri St. Louis
8001 Natural Bridge Rd. 131 Millennium Cen
St. Louis MO. 63121
Interests: Reproductive Health, General Health, Nutritition
I cover all aspects of health for college students and faculty and staff

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